This item doesn’t have any media yet
2014 | Business & Finance
Creative Advertising: An Introduction explores the fundamentals of advertising and branding, providing an indispensable overview of creative thinking in advertising practice. The book offers clear guidance on portfolio presentation, making contacts and skills building, on crafting ideas in copy and art direction, and on working with others in the larger creative process. It is full of advice from some of the worlds leading figures in advertising and is illustrated with numerous examples of award-winning work.
Miriam Sorrentino
(Author)
| Published by | Laurence King Publishing |
| Edition | Unknown |
| ISBN | 9781780671192 |
| Language | N/A |
Images And Data Courtesy Of: Laurence King Publishing.
This content (including text, images, videos and other media) is published and used in accordance
with Fair Use.