Happiness and Virtue Ethics in Business: The Ultimate Value Proposition

Book
No Media

This item doesn’t have any media yet

Happiness and Virtue Ethics in Business: The Ultimate Value Proposition

2016 | Business & Finance

Research on happiness has steadily increased over the last decade, with different streams of inquiry converging into what has come to be known as 'modern happiness studies' (MHS). In this book, Alejo Jose G. Sison draws on the latest research in economics and psychology as well as Aristotelian virtue ethics to show why happiness is the ultimate value proposition for business. Using non-technical language and a number of illustrative vignettes, he proposes ways for businesses to cultivate the virtues, providing advice on production and service enhancement, customer satisfaction, employee well-being and overall organizational wellness. This book will appeal to a wide readership, including graduate students and researchers in business ethics, moral philosophy and positive psychology.



Published by Cambridge University Press

Edition Unknown
ISBN 9781107622715
Language N/A

Images And Data Courtesy Of: Cambridge University Press.
This content (including text, images, videos and other media) is published and used in accordance with Fair Use.