The PR Masterclass: How to Develop a Public Relations Strategy That Works
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2014 | Business & Finance
Written by former staff journalist turned PR trainer/consultant Alex Singleton, The PR Masterclass distills the secrets of effective PR and shows how to put in place a practical, reliable and successful media strategy for your product, business or activity. This useful guide is aimed at PR professionals as well as small business owners and entreprenuers implementing a PR strategy for the first time.
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Published by | John Wiley & Sons Inc |
Edition | Unknown |
ISBN | 9781118756232 |
Language | N/A |
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