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2015 | Business & Finance
In this pithy yet compact book, David Wolf, provides business owners and PR practitioners with a roadmap to corporate credibility in China. Laced with thoughtful advice and braced with illustrative cases, Public Relations in China strips out the jargon and offers something rare: a practical handbook for building and defending a brand in China.
David Wolf
(Author)
| Published by | Palgrave Macmillan |
| Edition | Unknown |
| ISBN | 9781137483799 |
| Language | N/A |
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