No Media
This item doesn’t have any media yet
Edit
Qualitative Methods for Consumer Research: The Value of the Qualitative Approach in Theory & Practice
2015 | Reference
The book is a very helpful tool when seeking guidance as to which qualitative methods should be used in Consumer Research. The book presents a range of essential topics for validly and reliably using qualitative methods, with a focus on consumer research.
Thomas Bjorner
(Author)
| Published by | Reitzel, Hans |
| Edition | Unknown |
| ISBN | 9788741258539 |
| Language | N/A |
Images And Data Courtesy Of: Reitzel, Hans.
This content (including text, images, videos and other media) is published and used in accordance
with Fair Use.