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2016 | Business & Finance
Service quality is at the forefront of how the leisure, events, tourism and sport (LETS) sectors operate. An important consideration for any student, therefore, this updated and enhanced new edition addresses key points and principles of managing service quality across the industry sector. It identifies and analyses the requirements of managing service quality in an industry with distinctive features and challenges, and is illustrated throughout with case-studies which draw on a range of contexts and organizations. Considering the underpinning theory of service quality, it informs the reader of the practical application of service quality management tools and techniques in the leisure and tourism industry.
John Buswell
(Author)
| Published by | CABI Publishing |
| Edition | Unknown |
| ISBN | 9781780645445 |
| Language | N/A |
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