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2016 | Business & Finance
Tourist Behaviour: International Perspectives provides a collection of all consumer-related topics from both theoretical and practical approaches to building and examining the theory of how consumers think and act within the context of tourism consumption. Divided in to six sections the book presents research including the themes of influence, motivation, choice and consumption and experience. With contributions from over 15 countries, the book presents an interdisciplinary approach of the latest global research in tourist behaviour.
Metin Kozack
(Author)
| Published by | CABI Publishing |
| Edition | Unknown |
| ISBN | 9781780648125 |
| Language | N/A |
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