Brand Psychology: Consumer Perceptions, Corporate Reputations
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Why do we trust some brands more than others? How important is integrity for a brand's survival? How...
How to be a BAWSE: A Guide to Conquering Life
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The official debut book from YouTube phenomenon Lilly Singh. 'The ultimate no-nonsense manual for...
How Will Capitalism End?: Essays on a Failing System
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In How Will Capitalism End? the acclaimed analyst of contemporary politics and economics Wolfgang...
Fierce Conversations: Achieving Success in Work and in Life, One Conversation at a Time
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Fierce Conversations is a way of conducting business. An attitude. A way of life. Communications...
An Introduction to Fuzzy Set Theory and Fuzzy Logic
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This book presents the basic rudiments of fuzzy set theory and fuzzy logic and their applications in...
Deconstructing Cosmology
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The advent of sensitive high-resolution observations of the cosmic microwave background radiation...
Paris by Bike with Velib
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'Velib' is a contraction of 'velo' (bike) and 'liberte' (freedom). It's the perfect way to discover...
Sport Climbing: Techniques for Climbing Bolted Routes
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Written by one of the UK's top climbing instructors Pete Hill, this guidebook is aimed at beginners...
The 1-Minute Artist: Learn to Draw Almost Anything in Six Easy Steps
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Turn "I can't draw" into "I can draw that in sixty seconds or less!" What can you do with one...
Component Design
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Technological development of materials has left a designer spoilt for choice. Component Design helps...