Online Brand Communities: Using the Social Web for Branding and Marketing: 2016
Francisco J. Martinez-Lopez, Rafael Anaya-Sanchez, Rocio Aguilar-Illescas and Sebastian Molinillo
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This book presents and analyzes the concept of online brand communities, an emerging and exciting...
Marketing Communications: Offline and Online Integration, Engagement and Analytics
P.R. Smith and Ze Zook
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Marketing Communications provides a comprehensive overview of every aspect of marketing...
Post This
David Sinden and Nikalas Catlow
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Post This is the first book that empowers you to rediscover creativity and fun - and post the...
The Online Journalism Handbook: Skills to Survive and Thrive in the Digital Age
Liisa Rohumaa and Paul Bradshaw
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The Online Journalism Handbook has established itself globally as the leading guide to the fast...
The Online Journalism Handbook: Skills to Survive and Thrive in the Digital Age
Liisa Rohumaa and Paul Bradshaw
Book
The Online Journalism Handbook has established itself globally as the leading guide to the fast...
Get Started in Food Writing: Teach Yourself
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LEARN HOW TO WRITE BEAUTIFULLY ABOUT FOOD AND BUILD AN AUDIENCE. Are you thinking of starting a food...
Participatory Heritage
Henriette Roued-Cunliffe and Andrea Copeland
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The internet as a platform for facilitating human organization without the need for organizations...
This is Service Design Thinking
Mark Stickdorn and Jacob Schneider
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This book, assembled to describe and illustrate the emerging field of service design, was brought...
Female Innovators at Work: Women on Top of Tech
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This book describes the experiences and successes of female innovators and entrepreneurs in the...
Well-Read Black Girl: Finding Our Stories, Discovering Ourselves
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'Required reading.' - Cosmopolitan 'This should be read as a sacred text. Here, you will bear...