Marketing Communications: Offline and Online Integration, Engagement and Analytics
P.R. Smith and Ze Zook
Book
Marketing Communications provides a comprehensive overview of every aspect of marketing...
Marketing Performance: How Marketers Drive Profitable Growth
Wiley, Thomas Bauer, Jesko Perrey and Dennis Spillecke
Book
Drive marketing ROI with an investor's mindset and a proven toolkit Top marketers today don't shy...
Pass the PMP Exam: Tools, Tips and Tricks to Succeed: 2016
Book
Pass the Project Management Professional (PMP) credential from the Project Management Institute...
Peacebuilding in Crisis: Rethinking Paradigms and Practices of Transnational Cooperation
Tobias Debiel, Thomas Held and Ulrich Schneckener
Book
The 1990s saw a constant increase in international peace missions, predominantly led by the United...
Economic Analysis of Families and Society: The Transformation of Japanese Society and Public Policies: 2017
Book
This book, based on economics and game theory, analyzes the changes that Japan is now facing as a...
Economics as Social Science: Economics Imperialism and the Challenge of Interdisciplinarity
Roberto Marchionatti and Mario Cedrini
Book
There is a growing consensus in social sciences that there is a need for interdisciplinary research...
Economists and War: A Heterodox Perspective
Rosario Patalano and Fabrizio Bientinesi
Book
War and economic power have been interwoven in the thought of scholars since the beginnings of...
Event Planning and Management: A Practical Handbook for Pr and Events Professionals
Book
The events industry is an exciting, innovative, diverse and highly challenging environment in which...
Gender Equality in Public Services: Chasing the Dream
Hazel Conley and Margaret Page
Book
The provision of state funded and democratically accountable care services represents one of the...
Government Contracting: A Public Solutions Handbook
Book
Government contracting is one of the most important issues facing federal, state, and local...