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ClareR (6256 KP) rated The Startup Wife in Books

Mar 20, 2022  
The Startup Wife
The Startup Wife
Tahmima Anam | 2021
8
8.0 (1 Ratings)
Book Rating
I really enjoyed this satirical story of love and marriage in the setting of an app startup. It’s a book of two halves, really: a love story, and how you set an app is set up and start a business.

Computer scientist Asha, meets up with her high school crush, Cyrus, they fall in love and get married. Along with Cyrus’ friend Jules, Asha develops an app based on Cyrus’ beliefs. And the app really takes off - which is where the second part of the book kicks in.

Cyrus goes from reluctant participant in the venture, to being a guru who enthrals thousands of subscribers each day with his motivational webcasts. He IS the face of WAI, and Asha’s role is almost forgotten. Even when it becomes something of a phenomenon, Asha’s development and programming expertise is pushed aside to make way for her clearly more charismatic husband. The problem is, and this is what really started to put me off his character, Cyrus buys into his own charisma. He thinks he and the app are capable of doing far more than they realistically can do, and disaster awaits. If only they’d listened to Asha.

Asha is the loyal wife, but faced with being constantly undermined at work, and not being supported by Cyrus, things are bound to come to a head. And they certainly do! Everything that can go wrong, does!

I really liked the way that the author looked at how social media and apps should have a responsibility towards their users. People get carried away online, thinking that anything is possible, and social media can reinforce this.

I also think that the way that Asha was pushed out and her role trivialised was representative of many women in the workplace. In particular, the way that their investor ignored Asha in meetings, directing technical questions (her job) to the male partners.

Parts of this book really made me laugh, other parts showed the online world as trivial and shallow. It portrayed the dangers of trusting a programme with no human perception of situations. It’s a great book which not only entertained me, but really got me thinking.