Digital Analytics for Marketing
Marshall Sponder and Gohar F. Khan
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This comprehensive book provides students with a "grand tour" of the tools needed to measure digital...
How Fantasy Becomes Reality: Information and Entertainment Media in Everyday Life, Revised and Expanded
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From smartphones to social media, from streaming videos to fitness bands, our devices bring us...
Business in Action
Courtland L. Bovee and John V. Thill
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For introductory courses in business. A Concise and Comprehensive Introduction to Business Fully...
Central Asia in World History
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A vast region stretching roughly from the Volga River to Manchuria and the northern Chinese...
J.M. Coetzee & the Life of Writing: Face to Face with Time
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J.M. Coetzee is one of the world's most intriguing authors. Compelling, razor-sharp, erudite: the...
International Economics
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International Economics, 16e continues to combine rigorous economic analysis with attention to the...
A Concise Introduction to World Religions
Alan F. Segal, Willard G. Oxtoby, Roy C. Amore and Amir Hussain
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The third edition of A Concise Introduction to World Religions is a comprehensive introduction to...
A Little History of Philosophy
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Philosophy begins with questions about the nature of reality and how we should live. These were the...
Contemporary Documentary
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Contemporary Documentary offers a rich survey of the rapidly expanding landscape of documentary...
Critical Geographies of Sport: Space, Power and Sport in Global Perspective
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Sport is a geographic phenomenon. The physical and organizational infrastructure of sport occupies a...