![Marketing Communications: Offline and Online Integration, Engagement and Analytics](/uploads/profile_image/b3c/7dcb43ae-85f0-4973-961e-9a644e086b3c.jpg?m=1522330449)
Marketing Communications: Offline and Online Integration, Engagement and Analytics
P.R. Smith and Ze Zook
Book
Marketing Communications provides a comprehensive overview of every aspect of marketing...
![Naked Banking: The Truth About Banks and You](/uploads/profile_image/0b9/4f50ba82-a210-4100-a1a4-347d801280b9.jpg?m=1522360723)
Naked Banking: The Truth About Banks and You
Steve Hogg and Paul Riseborough
Book
We all depend on banks. They help us save and they help us spend. Yet for many they represent...
![Events in the City: Using Public Spaces as Event Venues](/uploads/profile_image/dfe/482afbc6-e798-4259-a602-28151d8a3dfe.jpg?m=1522354501)
Events in the City: Using Public Spaces as Event Venues
Book
Cities are staging more events than ever. Within this macro-trend, there is another less...
Behavioral Strategy
Philip Bromiley and Devaki Rau
Book
This unique text examines strategic management and its implementation in the context of what we know...
Independent Stardom: Freelance Women in the Hollywood Studio System
Book
During the heyday of Hollywood's studio system, stars were carefully cultivated and promoted, but at...
![Anthropologies and Futures: Researching Emerging and Uncertain Worlds](/uploads/profile_image/db7/f2e5c2eb-bd72-422f-9d31-f2d3f24badb7.jpg?m=1522323115)
Anthropologies and Futures: Researching Emerging and Uncertain Worlds
Sarah Pink, Andrew Irving, Juan Francisco Salazar and Johannes Sjoberg
Book
Anthropology has a critical, practical role to play in contemporary debates about futures. This...
Beep: Inside the Unseen World of Baseball for the Blind
Book
In Beep, David Wanczyk illuminates the sport of blind baseball to show us a remarkable version of...
![Representing Talent: Hollywood Agents and the Making of Movies](/uploads/profile_image/5f0/a0788a90-7608-416d-9516-36f0c33fd5f0.jpg?m=1522357424)
Representing Talent: Hollywood Agents and the Making of Movies
Book
Audiences love the glitz and glamour of Hollywood, but beyond the red carpet and behind the velvet...
![Sport and Alcohol: An Ethical Perspective](/uploads/profile_image/f75/3496530e-c5be-4017-bde6-3afc8c6f3f75.jpg?m=1522327133)
Sport and Alcohol: An Ethical Perspective
Book
There is a clear sense in which sport has played, and continues to play an important role in the...
![Sufis and Salafis in the Contemporary Age](/uploads/profile_image/3b5/a9050394-639e-4d98-bd57-9a66f06c23b5.jpg?m=1522324096)
Sufis and Salafis in the Contemporary Age
Book
Sufis and Salafis in the Contemporary Age explores the dynamics at play between what are usually...