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Cracking the CRM Code
Cracking the CRM Code
Limesh Parekh | 2021 | Business & Finance
7
7.0 (1 Ratings)
Book Rating
Ancient Indian knowledge and wisdom have been expressed through storytelling for thousands of years. With this in mind, Limesh Parekh wrote his first business book Cracking the CRM Code in fiction format. CRM, which the author fails to define in the book, stands for Customer Relationship Management and is a useful process for businesses to interact with their customers.

Rather than produce a mundane manual about how to purchase and use CRM software, Parekh writes a story about four friends and their journey with CRM. Liladhar Shastri, a successful business owner, is encouraging his friends, Anubhav, Jagdeep and Irshad to consider using CRM to improve their businesses. What follows is a lengthy discussion about buying CRM, using CRM and getting the most out of the software.

As the Indian entrepreneur, Rashmi Bansal writes in the introduction, Limesh Parekh is "not a salesman but a friend." The author gives advice through the voice of Liladhar, and the other three friends express the reader's questions and concerns. The book is written for small business with the potential to grow with the help of CRM. The story analyses what the friends do wrong and what they need to change.

Cracking the CRM Code is written for business-minded people who understand the jargon and acronyms, many of which are unexplained. As a layperson, some of the information went over my head, but the fiction format helped hold my interest. English is presumably not the author's first language, hence the sentences do not always flow, and the punctuation is far from perfect. At times, it is difficult to work out which character is speaking, making it a little confusing to follow.

Many business books and manuals are nondescript and boring, whereas Limesh Parekh keeps the reader engaged with anecdotes, stories and quotes. Rather than learning how to use CRM, the characters show the process of purchasing and using the software, which is far more enlightening than a step-by-step guide. Cracking the CRM Code has the potential to be a big hit with small business owners and business consultants.
  
Patriots Day (2016)
Patriots Day (2016)
2016 | Crime, Drama, Thriller
There are events in history that are burned into our memories. The attack on Pearl Harbor, JFK assassination, Challenger explosion, Oklahoma City bombing, and 9/11 stand out as moments when their respective generations ask “where were you when?” The same can be said with the Boston Marathon bombing of 2013. In Patriot’s Day we bear witness to the various people involved with the events that unfolded during that week. We are reminded of the tension and fear that the nation experienced as law enforcement tried to find those responsible. The film reopens a wound that has just begun to heal so that we are reminded of the vulnerability that everyone, from every walk of life has to terrorism and acts of violence.

Patriot’s Day stars Mark Wahlberg as a police officer and native Bostonian who is placed on duty for the Boston Marathon. The film is not about him or his personal experience. Rather, the film is more about the myriad of individuals who witness or fall victim to the attack that day. Unlike similar films that deal with the topic of terrorism, the film does not focus on the effect the events have on one or two people. The film is complex and demonstrates the circumstances of the attack, the investigation, the apprehension, and the personal experiences through a variety of voices and faces. The film makes the experience personal and does not depend on sensationalism to sell the story.

The film will captivate those that see it in being able to learn more about the individuals involved or who fell victim. It is also remarkable in its ability to weave the storytelling so that each player has a strong development before their portion of the tale is fully realized. It allows for an appreciation of the individuals involved and demonstrates that they are more than just names in a report. Patriot’s Day is a film that will open wounds for those who witnessed and experienced the events first-hand, but allows for those who have little to no memory of that week to delve deeper into the way that the events played out and truly understand the manner in which the city of Boston went from hurting, to healing, to being strong.
  
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    The Last Express

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Rusty Brown
Rusty Brown
Chris Ware | 2019 | Comics & Graphic Novels
9
9.0 (1 Ratings)
Book Rating
Just look at what a beautiful object this book is! It gets better on the inside, too. The detail and creativity is immense; the dust cover unfolds into a gorgeous mosaic, with puzzles, and even the copyright notes have a little Easter egg snuck in there. Every satisfyingly thick page of it is dense with ideas and art of admirable quality. It’s heavy and well made. Simply, one of the nicest books aesthetically I’ve ever owned.

I don’t have a big history of reading graphic novels. In fact I can count them on one hand: this one, Watchmen, V for Vendetta and Persepolis. But what I see I like. There is something extra on the storytelling that is the best of both a book and a film – like a film unravelling at the pace of a book, with your imagination made into still images. I love the possibilities of them! There really isn’t anything you couldn’t do with it given enough imagination. I must try a few more as I go through life.

Rusty Brown, by Chris Ware is rich, melancholy, sometimes downright sad, but always truthful. Nothing is exaggerated, only presented, as we see snapshots of all the children and teachers that live in a small American town. They are dealing with regret, nostalgia, self-esteem, bullying and secret Joys, but in a mundane way as the routine of life plays out around them. Yet it manages never to seem bleak or hopeless, as enough moments of beauty keep everyone afloat.

There is a hint of subversive politics going on under the surface, but no more than issue flitting through Chris Ware’s mind; there’s no agenda or propaganda going on. He’s basically showing us a place he knows and saying, huh, what do you think of this. It made me laugh out loud many times, and cry at least twice. Remarkable work.

Both this artist and graphic novels in general are now very much something on my radar to learn more about and enjoy. If you haven’t ever really tried, I recommend Rusty Brown Chris Ware whole-heartedly as a starting place.
  
Odd Thomas (2014)
Odd Thomas (2014)
2014 | Mystery
9
7.9 (9 Ratings)
Movie Rating
I'd put off watching this for a long time, I loved the books by Dean Koontz and that made me a little nervous for the film. I'd almost forgotten about it until it popped up streaming, it's been a long time so I figured I'd forgotten enough about the books to see it.

Odd tries to live a simple life in Pico Mundo but when you have the ability to see dead people and talk to them it makes things difficult, especially when everything is pointing to something disastrous on the horizon.

The idea behind Odd's ability is a good one and I feel like they manage to illustrate it well during the film, foreknowledge may have helped a bit but I honestly don't remember that much from the books and we're given a succinct explanation.

Anton Yelchin plays the lead character and he has the perfect demeanour for it. There's a calm but scared quality that fits right into his wheelhouse and it was a match made in heaven.

Yelchin is off-set by Willem Dafoe as Chief Porter and Addison Timlin as Stormy Llewellyn, both of whom give great performances that bolster to story from each side. While they're not massive roles they both influence and guide Odd in very different ways and they're particularly effective characters.

The film plays out like a supernatural detective story with Odd at its centre trying to save Pico Mundo from an unknown terror. It creates a nice sense of intrigue to latch on to early on and plenty of fantasy action to move you along with the story at a quick pace.

For a relatively obscure film it's got a solid all round feel with passable graphics and a great visual style. Normally I find voice overs in films a little off putting but the bits of the story it's combined with work really well and again, added to the storytelling. I couldn't honestly say how accurate it was to the source material after such a long time, but I can tell you I wasn't disappointed with what I watched.

Originally posted on: https://emmaatthemovies.blogspot.com/2020/08/odd-thomas-movie-review.html
  
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AJaneClark (3975 KP) Aug 17, 2020

Absolutely love this movie

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Amy Norman (1042 KP) Aug 18, 2020

Have watched this film a few times, and love it 😊
I haven't read the source material but it's been on my list for a while 😅 from what I have read about them, there are a few nods given to things that played a much larger part in the books. However, from what I can tell they may not necessarily translate well to film!

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