The 12 Powers of a Marketing Leader: How to Succeed by Building Customer and Company Value
Thomas Barta and Patrick Barwise
Book
HOW TO SUCCEED AS A MARKETING LEADER IN TODAY'S GLOBAL, DIGITAL WORLD. What makes an effective and...
The Economics of Infrastructure Provisioning: The Changing Role of the State
Arnold Picot, Massimo Florio, Nico Grove and Johann Kranz
Book
Infrastructures -- tangible, intangible, and institutional public facilities, from bridges to health...
The EU's Government of Industries: Markets, Institutions and Politics
Bernard Jullien and Andy Smith
Book
To what extent is business activity governed at a European scale? Since the advent of the recent...
The Global Political Economy of Raul Prebisch
Book
The Global Political Economy of Raul Prebisch offers an original analysis of global political...
The Guide to Emerging Markets: The Business Outlook, Opportunities and Obstacles
Aiden Manktelow and Frida Wallin
Book
The growth that companies can achieve from their operations in home and developed world markets has...
The Handbook of Market Design
Alvin E. Roth, Nir Vulkan and Zvika Neeman
Book
Economists often look at markets as given, and try to make predictions about who will do what and...
The Killing Fields of Inequality
Book
Inequality is not just about the size of our wallets. It is a socio-cultural order which, for most...
The Oxford Handbook of Asian Business Systems
Michael A. Witt and Gordon Redding
Book
Much of the existing literature within the "varieties of capitalism" (VOC) and "comparative business...
The Starbucks Experience: 5 Principles for Turning Ordinary into Extraordinary
Book
WAKE UP AND SMELL THE SUCCESS! You already know the Starbucks story. Since 1992, its stock has risen...
The World That Trade Created: Society, Culture and the World Economy, 1400 to the Present
Book
The World That Trade Created brings to life the history of trade and its actors. In a series of...