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Strategic Advertising Management provides the firm foundation you need to understand the effective...
Technical Analysis for Algorithmic Pattern Recognition: 2016
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The main purpose of this book is to resolve deficiencies and limitations that currently exist when...
The Economic Cycle and the Growth of the Chinese Economy
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The nature of the economic cycle has been a long-standing problem for economists, given much...
The Hoshin Kanri Forest: Lean Strategic Organizational Design
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Strategic Lean management efforts significantly fail because leaders often lack a map of their...
The Media Players: Shakespeare, Middleton, Jonson, and the Idea of News
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The Media Players: Shakespeare, Middleton, Jonson, and the Idea of News builds a case for the...
The Origins of Neoliberalism: Modeling the Economy from Jesus to Foucault
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Dotan Leshem recasts the history of the West from an economic perspective, bringing politics,...
The State as Investment Market: Kyrgyzstan in Comparative Perspective
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Based on a detailed examination of Kyrgyzstan, Johan Engvall goes well beyond the case of this...
Tourism Destination Evolution
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Outlining the need for fresh perspectives on change in tourism, this book offers a theoretical...
Wall Memorials and Heritage: The Heritage Industry of Berlin's Checkpoint Charlie
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Analysing the transformation of Berlin's former Allied border control point, "Checkpoint Charlie,"...
Wealth of Nations
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Adam Smith (1723-1790) was one of the brightest stars of the eighteenth-century Scottish...